Hybrid events are a trending topic for 2021. While the forced shift from in-person events to virtual events was necessary and fast, the move to hybrid event fundraisers will be more gradual and will likely evolve. Let’s dive into three different types of hybrid events.
- Related: Defining Virtual and Hybrid Events
The first hybrid events hosted in summer 2020 had a nostalgic vibe. The drive-in hybrid event is a great solution to physical distancing requirements and crowd-size restrictions. Everyone stays safe in their own vehicle while enjoying a shared experience. Read about a great drive-in fundraiser in our Spotlight: Screentime Drive-In Gala.
In Front of a Studio Audience
Script your one-hour virtual event and livestream it from an event venue in front of ticketed attendees. This behind-the-scenes experience will engage both your at-home viewers and your in-person audience.
Think of your hybrid event as a live television show being filmed in front of a studio audience. The set will be lit and cameras placed on the stage to ensure a high-production livestream. Additional cameras around the room will highlight guest reactions and pre-show entertainment. The two audiences can interact and share the event experience through live chat and branded hashtags on social media. After the livestream program concludes, the in-room audience can stay and enjoy an after-party celebration. Explore the details in our Spotlight: YWCA of Greater Portland Hybrid Fundraising Event.
Two Simultaneous Events
Get really creative and host both a virtual event and a live in-person event at the same time. Because you have two audiences, you’ll need two scripts and two emcees. Feature on-site action and key segments of the on-stage program during your hour-long virtual event, but limit it to content that will interest and engage your online audience.
Remember, cameras and lighting will need to be placed on the stage to produce a high-quality video feed for the livestream.
Do you have great ideas for hybrid events? Let’s partner and bring those ideas to life. We’re ready to share our experience and knowledge of livestreaming, live event audiovisual, and media production to produce successful hybrid events.